Outdoor signage is a great way to attract customers to your business because it stands out from saturated digital platforms. Integrating visuals will attract the attention of passers-by.
If you are a business that would like to integrate custom outdoor signage in your marketing campaign, you must consider local permits and regulations. They will dictate where you can place your sign and may also come into play in your design. Here are some sign permit rules to be aware of.
Do I Need a Sign Permit?
Small signs may not require a sign permit, but most signs do. Marquee and illuminated signs require a permit that must be updated each year. Consult your local zoning laws to determine if you need a permit and what kind of permit you require.
Why Do I Need a Sign Permit?
A sign permit for outdoor business signage typically oversees quality control. Permitting authorities will assign permits based on the following factors:
- Aesthetics: The sign must look attractive and blend well with the aesthetics of its surroundings.
- Position: Signs must be positioned to ensure clear highway views. They should not pose a danger to drivers.
- Size: Height and width limits apply to the signage in a specific area. Typically, the sign must be similarly sized to the signage around it.
- Electrical Signs: Electrical signs are checked for brightness and color to ensure they don’t distract drivers or become bothersome to residents.
How Do I Obtain a Permit?
The permitting process may vary from city to city, but typically you must:
- Contact the city to find out about their permitting process. They may have an online application you can fill out. Others will require you to come to the office to complete the application.
- After your initial application is approved, you must come into the office with plans for your signage that an architect or engineer has approved.
- If you plan to install an electrical sign, you may need an additional permit.
- Pay the fee.
How Long Does it Take to Get a Permit?
You should always get your permit before your sign is manufactured. This ensures you don’t pay for a sign that isn’t approved.
If you are hoping to get your signage up by a certain date to reach a marketing campaign goal, make sure to consider how long it will take to get your permit and the manufacturing time. The paperwork typically takes 2-3 weeks while the manufacturing can take 2-6 weeks. However, these timelines will vary depending on the city and design team schedules.
Check with all parties to ensure your project runs on time.
How Much Does a Permit Cost?
Permit costs vary depending on your location and the type of outdoor signage you wish to install. The fee usually falls between $50 and $250. However, in some instances, it will be more expensive.
What is the Permit Process in Denver?
Colographics Denver clients must follow these guidelines to receive a sign permit:
- Determine your zoning code: Denver offers an interactive zoning map that will help you determine your zoning code. Enter your zip code to learn your zone district and make note of the sign guidelines. Guidelines will be available in the municipal code, which may be difficult to decipher. You may need a trained professional to guide you through this process.
- Create a Design That Fits the Code: Work with your signage company to design a sign that fits the coding guidelines.
- Obtain Your Zoning Permit: Once you have your plans, you can bring them into the city to obtain your zoning permit. Denver requires applicants to make in-person appointments for permits.
- Obtain Additional Permits: You may need additional permits such as building, electrical, or public works permits before you install your sign. Requirements can vary depending on whether you need a permit for a projection, wall signage, or a ground sign.
How Colographic Can Help
Colographic can make the permit process easier. We can provide you with approved designs to take to the city for permitting. We are familiar with local permitting laws and can help you design a sign that meets city guidelines. We can work with your timeline to ensure your signs are ready for your campaign.
Our signs are made with high quality materials that endure various weather conditions. We can work with different formats to create a design that meets your business needs. We will help you build credibility and trust with your client base.
Contact us for a free quote on all your outdoor signage needs.
